Practice Areas

HCCG has 20 years of experience helping clients tackle a wide range of unique and challenging problems. Whether you are trying to enter a new market, develop a new product, or want customized primary research and advice, HCCG has the unique experience and know-how to get it done. Explore HCCG's seven practice areas below and learn how we can help you grow.

 

Targeted Sales & Marketing

In the world of rapid product and consumer evolution, HCCG has worked alongside clients of different sizes in different industries to develop tailored marketing campaigns for key demographics.

 

Market Entry & Expansion

HCCG has assisted a diverse array of clients in investigating markets of interest using advanced research techniques and access to credited resources and experts while synthesizing relevant information and constraints.

 

Strategic Transformation & Growth

For nearly two decades, we have enabled clients across industries to achieve their strategic goals through evaluating market trends to orient business and product strategy and identifying opportunities for digital transformation.

 

Directed Research & Synthesis

Whether inquiring about a particular market segment or niche research area, HCCG has met research demands with our wide array of knowledge and skill sets, our unique perspective as Harvard students, and unmatched access to professors and alumni.

 
 

Data Analytics & Modeling

HCCG synthesizes these findings from quantitative analysis with qualitative research to produce strategic recommendations that can help your company take advantage of the newest digital trends and innovations.

 

Process Improvement & Implementation

We have spent years supporting clients in optimizing internal structures and workflows with experience ranging from examining and updating CRM strategy to developing comprehensive inventory transition plans.

 

Product Assessment & Innovation

When designing new products or re-assessing old ones, HCCG has helped clients collect new information on consumer preferences while synthesizing existing consumer feedback to evaluate product offerings.